Methods of selling and buying are existing for a long time ago and it's always improving and changing due to need and time.
The web nowadays is the most powerful method for buying or selling something, because a lot of markets are existing web-only.
that makes the clients feel more comfortable and have the ability to buy anything just from the comfort of their rooms!
Baya3 company is a web market established in UAE. Aiming for developing the web market concept and providing offers & services to gain the client’s loyalty and trust.
When it comes to the logo and the brand, first thing first, shopping cart is one of the most iconic tools referring to Markets & Stores so it's a very important eye-catching element to signifying what the brand provides, in addition to cursor icon to draw customer's attention that the store is on the web.
“B” is the first letter of the brand name.
We used a mix of yellow and dark grey to create a strong visual identity!
Gray is the perfect neutral that reflect the vibe of luxury and Yellow is the most luminous of all the colors of the spectrum. It’s the color that captures our attention more than any other color.
In conclusion, the mix of the chosen colors and the logo concept allows us to create the company’s visual identity in addition to the social media theme.